News · Keller Williams
New division of Keller Williams Spain: KW Commercial Spain and Commercial Corporate
After months of work, Keller Williams Spain launched Keller Williams Commercial Spain in mid-2024, a division dedicated to commercial property.
SHORT ANSWER
In mid-2024, Keller Williams Spain launched Keller Williams Commercial Spain, a division for commercial property (land, buildings, hospitality, offices, retail and logistics). Within it, Keller Williams Commercial Corporate handles larger corporate transactions. Alfonso Lacruz is its Executive Director.
IN THIS ARTICLE
Much like KW Luxury does for high-end real estate, the new division focuses on the commercial sector.
What is KW Commercial Spain?
After months of dedicated work, Keller Williams Spain announced the launch of its new division, Keller Williams Commercial Spain, in mid-2024. Much like KW Luxury, which specialises in high-end real estate, this division focuses on the commercial property sector. Within it, a dedicated department called Keller Williams Commercial Corporate handles larger corporate transactions.
Which sectors does it cover?
The Commercial Division specialises in real estate transactions across a range of sectors:
- Land
- Buildings
- Hospitality
- Offices
- Retail
- Logistics
How does an agent earn the Commercial designation?
Agents who wish to operate under the Keller Williams Commercial brand can earn a specialised Commercial designation. To receive it, they must meet specific criteria:
- Experience in the commercial real estate market
- At least one year of collaboration with Keller Williams
- Completion of specialised training in commercial transactions
Who leads the division?
The leadership team for Keller Williams Commercial Spain is made up of four people. Together, they are well positioned to lead the new division and offer clients expertise across the diverse commercial real estate landscape in Spain.
Alfonso Lacruz
Executive Director
Paqui Torres
Institutional Relations Director
Juan Camarero
Technical Director
Juanjo Garcia
Business Development Manager
Frequently asked questions
What is Keller Williams Commercial Spain?
A division of Keller Williams Spain, launched in mid-2024, that focuses on the commercial property sector, much like KW Luxury does for high-end real estate.
What is Keller Williams Commercial Corporate?
A dedicated department within the Commercial Division that handles larger corporate transactions.
What do agents need to earn the Commercial designation?
Experience in the commercial real estate market, at least one year of collaboration with Keller Williams, and completion of specialised training in commercial transactions.
About the author
Alfonso Lacruz
Naval engineer and market analyst. Over 25 years advising owners in Marbella and Benahavís. Publishes a monthly market analysis with Land Registry data.
The figures are indicative and every property is different: for a specific number, ask for a valuation of your home.
Sources: Keller Williams Spain (announcement of the new division). Last updated: 21 October 2024.
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